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Beloved Drag Race contestant Courtney Act delivers an informative PSA on Undetectable Viral Loads.
We partnered with Burnett Foundation Aotearoa and iconic Australian Drag Queen Courtney Act to produce this educational video about what it means for someone living with HIV to have an Undetectable Viral Load. Using a projector, we were able to combine an animated slideshows with live action footage of Courtney to underscore the information being conveyed, and create a memorable visual aesthetic.
Final deliverables included the primary video, a 30" cutdown, and a 6" pre-roll - which were rolled out online and across Burnett Foundation Aotearoa's social channels.
Director
Jonathan Potton
Agency
Burnett Foundation Aotearoa
UVL with Courtney Act
Burnett Foundation Aotearoa
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